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Head of FMCG at Caselton Clark, Nick Priddle compares brand advertisement between Peroni and Estrella Damm [Video]

Our Head of FMCG - Nick Priddle talks about brands within the industry and how their advertisements have chanced in recent times. Specifically he draws attention to adverts from Peroni and Estrella Damm

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Latest News
 
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No Fizzy Drinks: Chinese Army Tell Recruits To Shape Up

The Chinese military has come up with some advice for would-be recruits on how to pass physical tests, sparking amusement among social media users.
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Soda Folk Adds Booze Inspired Drinks To Range

Craft soda startup Soda Folk has added five low-calorie soft drinks. Cherry and Orange variants join three inspired by booze: Juniper (influenced by gin and tonic), the prosecco-style Grape, and Apple (to mimic cider).

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Sweets and Crisps Brands Increasse Use Of Mulitbuy Promotions

Chocolate, fizzy drinks and crisps brands are ramping up mulitbuy deals despite fresh warnings they are contributing to a "rising tide of obesity"

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Mondelez To Open Up A Virtual Chocolate And Sweet Store On Amazon

Mondelez aims to tap into the ecommerce market, providing an additional channel for consumers through the alliance, while Amazon.in aims to intensify its inventory.

Mondelez has set ecommerce a core part of the business, even separating it from the marketing function after Bonin Bough left in 2016.

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Caselton Clark · 390 Strand · 390 Strand · London, WC2R 0LT · United Kingdom

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