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Operating Partner #205

Happy Thursday <<First Name>>

Recently, Venus Williams and several athletes joined us in investing in Virgin Voyages. Inc recently wrote a piece on what Venus looks for as an angel investor, and I wanted to share the article with all of you.

"Please don't send me a 50-page deck," Venus laughs. "Graphs don't tell the story. The idea matters: changing something. Making something better. Solving real problems and meeting real needs in a creative way. That's what matters." 

I want to pull out the word "creativity." Being creative in problem-solving is what we often find as a transformational trait. I'd highlight that word in Venus' quote and agree entirely with her.

On a completely different note, I always like looking at prop bets, where you bet on specific things like "Super Bowl Coin Flip results" or National Anthem time. Here are the results from the 2022 Super Bowl. I do not bet, but I find it interesting to see what other people bet on.

Speaking of the Super Bowl, my two favorite commercials were Coinbase (QR code) and Silverado (Sopranos). Why?  

Well, TV advertising is tough to measure. Coinbase used lower funnel/DR tactics as a strategy for the commercial, have a call to action, and measure the spot immediately. I love that they can now measure cohorts of users who came because of the Super Bowl, opened an account, and ultimately measure the effectiveness.

For Silverado, the minute the Sopranos song started to play during the commercial; it brought back great memories. I watched every episode of that TV show earlier in the 2000s. Seeing Meadow drive the Silverado mirrored her dad driving the Chevy during the opening montage. Such a solid spot.

I know my two picks are contentious and debatable… did you have a favorite?

Here's a bunch of articles to get us started:

As always, if you have any questions or comments, please do not hesitate to reach out.

Darren

Increasing Your Odds Of Getting a Job

I shared a bunch of job opportunities in OP #204. I figured some of you may be lining up interviews for some of those jobs. I wanted to share how to prepare for those job interviews to maximize your chance of getting the role.

There are many reasons why a role may go to a particular candidate. But regardless of the seniority or sector, all three tips should apply.

Understand the opportunity in front of you. Put simply… is the company growing? Are they flat? Are they declining? If you know the answer to that fundamental question, you can start to figure out if you are a fit. Why? Most companies like to hire talent who has experience in whatever they are currently going through (or about to go through).  

For example, if the company is flat or declining, someone with a turnaround/transformation background may be more relevant than someone who has scaled a growing company. 

 

Prepare your relevant experiences. Once you understand the nature of the role and the company performance from either the recruiter, job description, or whatever you can Google search, start thinking about your career with the lens of relevance. What relevant experience do you have in your career to the business before you?

Example: If the company is flat or declining, you should talk about moments in your career where you worked at similar declining or flat companies OR if your business unit was having issues, how did you turn it around?  

 

Quantify your results. Highly relevant if you are interviewing with me, but I'd like to think for others. It would be best to be outcome-focused and talk about your contributions in relative and actual results. It would help if you were not afraid to mention numbers or ways for the interviewer to know that you drove a growth plan.  

Example:

  1. Write out ten stats or accomplishments you had in the last two roles on a sheet of paper.

  2. Take that list of 10 and then rank them 1-10.

  3. Take the top 5 and use those in your conversation with a recruiter or interviewer.

An example, "I came into the role in 2016 and had a $200M P&L. In 3 years, I grew the business to $700M, a 250% increase. Let's discuss the three levers which I used to grow +250%, and I believe, outside in, they may apply to your business."
 

Hopefully, the above is helpful as you prepare for interviews. I'll follow this up in future OP's with additional tips.

Articles To Read

Here are a bunch of articles that I've read since the last OP.  I hope you enjoy them.  If you read anything interesting, please pass along to me so I can share.

Intel Officially Enters Crypto Computing Business (Toms Hardware)

Testing and Shifting to a Four Day Work Week (Washington Post)

Disney Plus Ends 2021 With Nearly 130M Subscribers (Variety)

Why Your Car May Be Worth More Today Than When You Bought It (WSJ)

Forget the Office, Salesforce Is Making a Wellness Retreat For It’s Workers (WSJ)

It’s Way Too Early To Count Out Instagram Reels (Alex Kantrowitz)

The Psychology of TikTok (Megan McClintock)

When Crypto Exchanges Go Broke, You’ll Lose It All (Cory Doctorow)

Taking on a $70Trillion Industry From The Home Office (BCV)

NFPs: Non-Fungible People (Fred Wilson)

Crypto Apps Soar In Popularity After Super Bown Splurge (The Block)

How to Build An Effective Loyalty Program (Glossy.co)

What Tech Stack to DTC Brands Use? (ModernRetail)

Adobe’s Chief Product Officer Predicts 5 Biggest Tech Trends of 2022 (Alexandra Mak)

Thank You for Reading

Thanks for reading OP #205. What an incredible ride it has been so far. 

Durhamism #2860: Memory is more than a dustbin of time, stuffed with yesterday's trash. Rather, memory is a glorious grab bag of the past from which one can at leisure pluck bittersweet experiences of times gone by and relive them.

Darren / @dherman76
Copyright © 2022 Operating Partner, All rights reserved.


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