Polygraph is jumping in with highly interactive pieces that include data, charts, sound and plenty of clicking and exploring. Their evolution of popular hip-hop music is a must-listen and scroll. They also more recently released a similar piece of chart toppers over the years, which they pegged as the collective change in musical taste. The newish site is taking advantage of the interactive/multimedia space in the best way. And their website URL is polygraph.cool -- so they win.