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Come visit our booth at CRRA! Plus, our Recyclist sites are now more secure, and we clarify the official definition of solid waste.
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Cloud-based solutions that make solid waste program management easy.
You are receiving this email because you either signed up for our newsletter or have expressed interest in Recyclist’s products. The Inside Track will inform you about developments at Recyclist as well as industry trends in digital communications and technology. If you’d prefer not to receive future editions, you can unsubscribe here.
WHAT'S NEW AT RECYCLIST

See You at CRRA!

Come say hello! Recyclist will be at the California Resource Recovery Association conference in Oakland this week. It’s a great opportunity to catch up, see our products in person, and ask any questions about how our cloud-based solutions can support the programs in your community. Or just stop by to enjoy a homemade treat. Find Recyclist at booth #13 at the trade show, which runs all day Friday and Saturday until 2pm.
 
 
Upgrade: Your Recyclist Website Is Now More Secure

Effective this month, we have migrated all our websites from HTTP to HTTPS — the newer, more secure internet protocol that is the becoming the standard for modern websites. What exactly does this mean? HTTP is a standardized communication protocol, which enables us to transfer and receive information between servers and browsers, and effectively creates the internet that we know and love. HTTPS builds on this standard protocol by adding an additional layer of security. With HTTPS, all the information moving from server to browser and back is encrypted, so opportunities for data to be corrupted or stolen are reduced.

Beginning this month, Google has adopted “secure by default” as the standard for its search engine. This means that websites with the HTTPS protocol will have better rankings than otherwise equivalent websites still using the older, less secure HTTP. The better your site’s ranking, the more likely people are to find it. This is very significant for our Public Education Platform websites, as over 70% of traffic in the past six months has come via organic search — that is, via search engines like Google. So now our customers’ sites are not only more secure but also more findable. 

At Recyclist, we are committed to constantly improving our products in order to create the best possible value for our customers. Staying abreast of industry trends and responding accordingly is just one way we deliver on that commitment. 
WHAT WE'RE WRITING

Clarifying the Definition of “Solid Waste” in the Context of AB 341 and AB 1826

In our latest blog post, we delve into the definition of the term solid waste. Though not traditionally counted among life’s great mysteries, as it turns out, solid waste has a widely variable definition. In the context of  AB 341 and AB 1826 thresholds, it’s important to know what solid waste includes — and what it doesn’t, especially as CalRecycle’s Electronic Annual Report season is upon us. Prompted by a new Commercial Outreach Tracker customer’s question, we started digging, and we finally got an official answer. Read more on the blog.
 
WHAT WE'RE READING

Disposable America: How the Disposable Straw Explains Modern Capitalism

Everywhere we look right now, plastic straws are sitting front and center in environmental debates. In a recent article in The Atlantic, Alexis Madrigal illustrates how the history of the straw (once truly made of straw) mirrors the history of modern American capitalism, from industrialism and the development of urban life to public health reforms, the advent of plastics, and the growth of suburbia. From a straw’s-eye view, we can see how contemporary capitalism views not only its products as disposable, but also its companies, its people, and the environment, too. Read more in The Atlantic
In local news, our Project Manager extraordinaire Emily Blackmer (or you may know her as Emily B or Emily 2) is embarking on a new adventure — a Master’s in Science program at the School for Environment and Sustainability at the University of Michigan. We’re sad to see her go, but excited to see what she accomplishes next, and happy in the knowledge that she can never stay away from the mountains for long, so we’re sure to see her back here in the Sierra again soon.

If you also find yourself in the Sierra, please drop in and say hi — we’re right next door to the Truckee airport. Or you can always visit us online for a webinar or contact us for an individual demo of our products.

Until next time,
The team at Recyclist
www.recyclist.co
Copyright © 2018 Recyclist, All rights reserved.


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