Key Takeaways You Won't Want to Miss!
(04:07) First, Dwight explains how he arrived at the book’s title, and which network radio star helped him come to that conclusion.
(04:34) Woven into the story of some true-to-live radio characters from the “WKRP era”, we also learn some fascinating radio history which explains how we got where we are today.
(04:59) As a veteran of many radio wars, Dwight has worked with some of the most successful and long-lasting air talents and reveals some of the common traits they all shared – and what you can learn from them.
(06:36) Compared to the “Sex, Drugs and Rock & Roll” era, Dwight explores whether consolidation, research and corporate radio removed the ‘crazy’ out of radio?
(08:01) In the book, one main character asks another, “Will FM Radio Kill AM Radio”, and the response is ‘ABSOLUTELY’. Today, Dwight ponders whether Streaming Audio, Podcasts and uncurated home playlists replace RADIO as we’ve known it?