View this email in your browser

7th Issue - September 2018

IMBA to support Made in Italy through e-commerce

In a recent statement, Luigi Di Maio, the Italian Minister of Economic Development, said that it’s time for the Italian Government to work on a multilingual e-commerce portal to help Italian SMEs to export their products online. This statement sparked a heated debate, due to the analogies of this idea with several past and present online platforms.

Indeed, some detractors say that Di Maio’s idea sounds exactly like the currently active “ - Made in Italy” portal, while others bring up the failed attempts from previous governments to create a National online platform, such as and

While the idea of supporting SMEs to export their products online is praiseworthy, and even slightly overdue, in the execution of such project it is important to keep into consideration the behaviors of the target consumers. As a matter of fact, one of the main reasons of the failure of the aforementioned portals was the low traffic from overseas users. Simply put, foreign consumers were not aware of the existence of such websites and certainly the .it domain extension didn’t help.

A more effective and efficient approach to support Made in Italy through e-commerce would be to leverage already existing platforms in the different regional markets, which already have a consolidated user base and a customer experience catered for their local consumers.

This is way IMBA is collaborating with, the No. 1 e-commerce in South-east Asia, to launch The Italian Emporium, a portal inside Lazada dedicated to Made in Italy products and brands.

Thanks to Lazada’s established presence, The Italian Emporium will reach millions of consumers in South-east Asia and will provide Italian companies with a digital window to showcase and sell their products in one of the highest growth regions in the world.
We are delighted to announce that this year’s Inter - Chamber networking event will take place at TPC Kuala Lumpur on 10 October 2018 in conjunction with the 2018 CIMB Classic golf tournament.
The 2018 CIMB Classic is the PGA TOUR’s only FedExCup event in Southeast Asia. It’s a great opportunity to watch some of the best professional golf players in the world participating in the Pro - Am from the comfort of the Champions Club hospitality suite, located at a prime viewing position overlooking the 14th and 15th holes at the TPC KL West Course.
Price for IMBA Member is RM 150, and RM 200 for non member. Pricing inclusive of buffet lunch, soft drinks, coffee and tea, and one alcoholic beverage (wine or beer). There will be a cash bar for purchase of additional beer, wine, and whiskey. 
Each paying guest is entitled to two (2) complimentary season passes for general grounds admission to the event from Thursday, 11 to Sunday, 14 October, 2018. Total value of the season passes is RM 520.
For registration, please email to by 3 October 2018.
IMBA to support MITI, MIDA and MATRADE Trade & Investment Mission in Milan

On November 9th, 2018, Datuk Isham Ishak, Secretary General of the Ministry of International Trade & Industry (MITI), will lead a delegation composed by MITI, MIDA (Malaysia Investment Development Authority) and MATRADE (Malaysia External Trade Development Corporation) to Milan, with the purpose of introducing Malaysia's trade and investment opportunities to Italian companies.

The Mission will take place in the form of a business conference, where Italian companies, business associations and government agencies are welcome to participate. Conference time and venue will be confirmed soon.

For enquiries, please contact IMBA Secretary General at:
More foreign investors turning to Malaysia due to US-China trade war

According to the Ministry of International Trade and Industry (MITI) Secretary General, Datuk Isham Ishak, the on-going US-China trade war has spurred increasing interest among foreign investors to move their regional operations to Malaysia.

Meanwhile, MITI has also formed a task force to monitor the opportunities and risks of the trade war to Malaysia.

Read more
Malaysia towards environmentally sound and sustainable development

The Malaysian government has established the legal and institutional framework for environmental protection to promote environmentally sound and sustainable development. Investors are encouraged to consider the environmental factors during the early stages of their project planning.

The National Policy on the Environment aims at continued economic, social, and cultural progress of Malaysia and enhancement of the quality of life of its people.

The Government is targeting to increase the nation’s recycling rates from 10.5% (2014) to at least 22% by 2020. The implementation of Waste to Energy (WtE) projects and the development of sufficient facilities to achieve the target of reducing landfill waste by 40% by 2020 are also being encouraged.

These efforts have led to a positive impact, as there have been an increasing awareness among business operators to undertake recycling activities.

The Malaysian Investment Development Authority (MIDA) has further spurred the waste management agenda by encouraging investments in integrated waste management projects. This includes integrated waste management operations that adopt a more proactive and effective approach whereby companies undertake collection, sorting, recycling, treatment and disposal of waste.
Singapore-based companies eyeing Malaysia for regional expansion
Malaysia is set to be the biggest beneficiary of Singapore-based companies’ expansion into Asean due to the growing consumer market and relative ease of doing business, according to a report by HSBC.

Based on a survey of 1,036 Singapore-based companies, the report stated that 36 per cent had indicated Malaysia as their destination of choice for overseas expansion in the next two years.

Currently, there are approximately 37,400 international companies in Singapore, including 7,000 multinational corporations.

Read More
IMBA & ITA Events Calendar
Market Intelligence
Click here to download the Calendar with all IMBA and ITA initiatives for the first semester of 2018.
Click here to download IMBA Market Intelligence Report, showcasing the latest investment opportunities from Italy.
Editor-in-Chief: Enrico Giuntelli, IMBA Secretary General
Executive Editors: Bruno Bertella, IMBA President; Luciano Pezzotta, IMBA Executive Committee Member; Samuele Porsia, ITA Trade Commissioner; Shakira Matridi, ITA Trade Analyst
For enquiries, contact us at
Copyright © 2017 IMBA Italy Malaysia Business Association, All rights reserved. 
We send communications and invitations to participants of past events. 

Our mailing address is: 
IMBA Italy Malaysia Business Association
c/o ITA, Office Suite 19-14-1 & 3A, Level 14, UOA Centre, No. 19, Jalan Pinang, 50450
Kuala Lumpur, Federal Territory 50450
Add us to your address book

Want to change how you receive these emails?

This email was sent to <<Email Address>>
why did I get this?    unsubscribe from this list    update subscription preferences
IMBA Italy Malaysia Business Association · c/o ITA, Office Suite 19-14-1 & 3A, Level 14, UOA Centre, No. 19, Jalan Pinang, 50450 · Kuala Lumpur, Federal Territory 50450 · Malaysia

Email Marketing Powered by Mailchimp