Amazon unveiled 50+ new developer features and tools during its Alexa Live conference. Most notable to us were improvements to monetization & discovery.
Companies can now launch Paid Skills that customers can pay for to unlock content. Alexa Shopping Actions allows brands to sell products from Amazon.com within their skills. And Amazon Associates lets companies sell qualifying third-party products from Amazon within a skill to earn commissions.
In terms of discovery, APL Widgets will place interactive skill content on Echo Show screens (e.g., a user could reorder goods without invoking a skill). Echo Shows will also be able to display ‘Featured Skill Cards’ to promote skills on the home screen. And skills can be suggested in response to utterances like “Alexa, tell me a story,” or “Alexa, I need a workout.”
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