Speaker and sound system company Sonos is exploring building its own custom voice assistant for its devices. A Sonos consumer survey revealed that the proposed “Sonos Voice Control” would be available with Amazon Alexa on select speakers, would respond to the phrase “Hey Sonos,” and would process requests offline (in contrast with mainstream assistants that need internet connection). However, the Sonos voice assistant would only handle requests related to music playback — including skipping songs, controlling volume, and more — while Alexa would respond to general queries. As more companies have an eye toward creating their own custom assistants, hardware that houses two assistants, one for company-specific prompts and one for more general queries, is becoming popular to ensure a valuable voice experience.
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