However, the authors acknowledge that there are still very limited resources earmarked for conservation on a global scale. They therefore call for the development of new funding mechanisms.
For me this last point raised the question of how TiME fits in with this vision. When I asked Bill Ripple about it, he replied:
“New funding mechanisms, such as we are seeing with TiME, are very much needed to help save megafauna. TiME, as a grassroots campaign to preserve important habitat, is a perfect supplement to the ongoing actions of nation states and nongovernmental organizations.”
So there you have it: TiME has an important role to play in preserving important habitats. With that in mind, I encourage you to visit our website, or find us on Facebook and Twitter, and invite your family and friends to join you in donating to our unique new funding mechanism!