Meet Spencer Forrest from our team
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Making it actionable is ours.

Our #1 Business Asset

Kelle O'Neal of First San Francisco Partners"Our people make a difference.” That’s something many organizations say. And we say it, too.

But what do people-differentiator businesses’ clients, customers and staff say about that collective human capital?

When we began our company identity rebrand project last summer, we wanted to know what First San Francisco Partners stands for in the eyes of clients, partners and our team. We surveyed many external contacts and everyone at FSFP, giving them the opportunity to share their thoughts about various aspects of our business.

The top two words people used to describe us were collaborative and knowledgeable, citing specifically how we act as partners, show our expertise and are professional, friendly and easy to work with.

As our work with the branding agency continued and almost up to the point we announced our new company brand in November, we reflected on what our team, clients and partners said about FSFP. Those discoveries made their way into our new logo and brand colors — even our new typefaces.

Today, our visual rebrand project feels like ancient history, so why am I mentioning it now? It’s because, every day, I see how our people truly make a difference! Their great work and industry expertise could fill dozens of emails like this. But in this message to you, you’ll find just a few of our distinctive difference-makers, including:

  • One of our newer team members, Engagement Partner Nellie McBride. Nellie joins our band of bloggers with her first contribution focused on the concept of data as a product.
  • Spencer Forrest, who gets the VIP treatment in our new Meet the Team article. We asked Spencer to share a bit about his background, what he enjoys about his Engagement Partner role and more. (This month, Spencer celebrates his first anniversary with our firm. Congrats, Spencer!)
  • Principal Consultant Gretchen Burnham, who recently shared her expertise in an Enterprise Data Governance Online session. In April, several team members will play a role in Enterprise Data World Digital, including making sure our connections know of this event. (See below for information about both DATAVERSITY events, including who is involved.) And by the way, Janene Krueger, our marketing manager, aptly manages our industry presence at events and elsewhere.
  • Several FSFP team members connected to our new case study. It recaps a financial services client’s engagement. Our team’s focus? Establishing more effective data governance and metadata management and building out the company's data stewards’ roles and responsibilities.
As 2023 moves forward and as we stay connected via emails like this and, more personally, working directly with many of you, we hope you believe our people make a difference.

I wish you a happy, healthy new year and look forward to keeping in touch.

Kelle O'Neal, Founder and CEO

Data Products, Defined

Read Nelle's data product articleData products have become the most buzzed-about development in data management. But what exactly are they, how are data products delivered, and what are the organizational benefits of treating data as a product?

Engagement Partner Nellie McBride goes far beyond the buzzword by defining data products, their characteristics and the business value they offer in this informative
article on our blog.

Data as a product article

Get to Know Spencer Forrest


Meet Spencer ForrestSpencer Forrest joined us last February as an Engagement Partner. His actual role is more complex than his job title. Spencer's focus extends to a variety of areas in our firm, yet there is a through line: ensuring client satisfaction.

As Kelle mentioned in her message to you, we're known for the people of FSFP. So, if you haven't had the pleasure of working with Spencer, find out what makes him tick, including his love of Duke basketball, in our newest Meet the Team article.

Meet Spencer
Two Professional
Development Opportunities

Our involvement in key industry events goes back many years now. It continues to be an excellent way for our team members to meet other data management pros. We value the opportunity to speak at industry events, as well.

Gretchen Burnham from FSFPLast month, Gretchen Burnham facilitated one of the Enterprise Data Governance Online sessions, "Governance to Tackle Tough Data Problems." If you missed this popular online event, you can still register for free to get access to the recorded sessions, which include Q&A with the speakers and the presentation material.

DATAVERSITY's next big online event, Enterprise Data World Digital (EDW), is March 27-31. Several of our team members, including Kelle, Becky Lyons, Gretchen and Nellie, will play a role at EDW. View the agenda today and book your virtual spot for another must-attend industry event.

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